Did you ever come across this sign ‘#’ when you were passing through your Instagram and Twitter accounts? Do you know what that means? If not then you have come to the right place. We are going to talk a little bit about it.
Know About Free Hashtag Tracking Tools
The sign that you see above is a hashtag. Now, what is that you may ask? Well, for an online business marketer, it is one of the most important things.
Yes, you heard it right, people. Most brands these days create their custom hashtags for different stuff. This stuff included campaigns, ads, posts, blogs, and so much more. Hashtags make it very easy to group all the relevant content together so that you don’t get confused.
These are important to Twitter and Instagram as well.
Did you know? About 66.6% of Instagram posts have a hashtag these days.
So, hashtags are a very important part of the brands and businesses. You need to use these amazing hashtags in order to have success. But how do you select the ones that are relevant to the post?
For example: Say you take a picture of a flower in the sun. Then the hashtags that you can put in there are #sun, #flowers, #rays and so on. There are different types of hashtags provided. The list doesn’t really come to an end.
However, everything is not that simple. Since there are so many hashtags, finding the relevant one is going to be a bit difficult. So, what do you do in such cases? Well, this is where the Hashtag Tracking Tools come forth and help you out.
Yes, these Hashtag Tracking tools are the ones that would help you find relevant and popular hashtags. You can use these hashtags in your posts to get the most engagement.
Fun fact: Brands using hashtags in their tweets have about 50% more engagement than those who don’t.
Doesn’t that sound amazing?
So, how about we get to it right now?
If you want to seriously track hashtags in the best way, you need some help with it. Well, this is why we are here. We have some of the best tools for hashtag tracking.
Find the one tool that would meet the needs and requirements that you have and you are all set.
You can also use the free trials provided with these tools to know what you want. Doesn’t that sound amazing, people? So, without wasting any more of your precious time, let us get on.
Do you get something from the name of the tool? The main goal of this tool is to help you find out the mentions about your brand online.
This tool will dig every single corner of the internet and find out what you need the most. And what would that be?
Brand mentions, of courses. The major use of this tool is in brand monitoring, competitor spying, media monitoring, and reputation management. Now that is quite a lot of duties for sure. That is one of the main reasons why it is so popular.
So, there is no doubt that you will be able to find the specific hashtags with this tool. You can use the tool for mostly any hashtag. But then it would be a lot better if you use it for the custom hashtags.
BrandMentions is one of the best tools that you can use for tracking custom hashtags. So, you can see whether the hashtags of yours are popular or not.
Why don’t you just go ahead and give it a try, people? We are pretty sure that you are going to love it. After all, there are so many benefits that you can get.
2. Brand 24
Here are another one of the tools that you can use in order to monitor the brand that you have. Not just that but you can monitor your product in the best way too. Now, how is that possible, you might ask? For that, you need to know about the amazing hashtag searching tool of Brand 24.
Yes, you heard it absolutely right, people. With the help of this tool, you can track hashtags and also the performance of these.
When you have this tool, you don’t have to worry about anything. From Twitter to Instagram and all the other social media channels for business, the tool searches everything. You can use these hashtags in your tweets to get the best results.
Here is something you didn’t know. Tweets with hashtags have a 55% more chance of getting retweeted.
So, this tool help you find relevant hashtags from anywhere. Also, you will be able to track the contests and other campaigns which are based on hashtags.
Do you think we are done? Well, of course not. With this amazing tool, you can track some of the best influencers. Tracking your reach on social media also becomes a lot easier.
This tool helps to count the number of posts and tweets that have a specific hashtag. So, you can know the popularity of the hashtag from it. Doesn’t that sound simply amazing, people? So, now is the time to go ahead and try out this tool. You won’t be disappointed for sure.
Now, this tool that we have for you is a whopper, for sure. YouScan.io is basically a social media analytics tool. The best thing that we like about it is that it has image analytics.
For example, You want to track the performance of an image, this tool is the best help for sure. This tool will help you find out the engagement rates on the photo and so much more.
But what relation does it have to hashtags? Well, this is where things get a bit complicated. YouScan.io doesn’t really provide mentions for hashtags directly. But then there are some standard social media listening features included in the tool.
So, in a way, the tool does have some mentions of the selected and choicest of the hashtags. There is no doubt that you will be able to you this tool to have the best of the results. So, why not just go ahead and give it a try? We are sure that you are going to like it.
Do you want to know what is recently going on in the world of social media? Well, in that case, BuzzSumo is the best thing that you will need. With this tool, you can analyze content performance. In a way, you can track the competitors’ results and yours as well.
Not just that but you can also lookout for some specific hashtags in social media networks. Check how popular they have become across social media networks. When you enter a particular hashtag in the content analyzing tool, there will a mention of several social media posts where you can find that hashtag.
Apart from that, this amazing tool also provides you with some hashtag suggestions. For those who want brand monitoring services, this is the tool to use for sure.
You might say that this one is a paid product. But then there is a demo product which is for free. So, you can have the experience of using the actual product to see if you like it or not. With Talkwalker, you can find out the most favorite hashtags that you have.
There is a free tracking tool provided by amazing software options. With that tool, following the hashtags and some campaigns will be very easy.
Doesn’t it seem surprising that with just one tool, you can centralize every single content piece on social media? That is exactly what the hashtag analysis tool does for you. Not just that, you can get some updates on the trendiest topics too.
Go ahead and use this tool right now to know what we are talking about.
So, there you have it, people. This is all we have to say about hashtag tracking tools and software options. Hashtags for brands are certainly very important, don’t you think.
You might be surprised to know that 7 out of 10 hashtags are branded on Instagram.
Hence, using the relevant hashtags and tracking the performance of these is really important. This is where you would need these above-mentioned tools. Choose the ones that you like and have the best results.