All Creative Ways to Use Instagram Stories Polls

Adding Instagram Stories Polls is quite easy and effective. You just need to frame an interesting and appropriate question to get your followers to interact with you more. Whether you are a brand or an influencer, Instagram story polls are something that can help you get the opinions of your audience. 

The brands vibrantly make use of it, seeking feedback from the target audience. It helps them decide marketing strategies to impose further. 

Here are some of the details that will help you understand the process of creating polls in Instagram stories, along with some creative ideas to implement them.

How to Set-up Your Instagram Story Poll

Post-Creation

Firstly, you need to create a story post that you think will have an impact on the audience. Make sure the context of the story should be something related to the poll that you are planning to put up.

Take your photo or upload an existing one. Add the relevant texts and choose the filter or emojis to make it more interactive. 

Locating The Sticker Icon

Select the sticker icon that you will find at the top of the story. When you tap on it, you will get a range of stickers popping up right from the bottom of the screen. You will find a sticker with ‘POLL’ written on it. Go ahead and click on it.

Fact: Instagram announced that more than 500 million accounts use Instagram Stories every day.

Add Your Question & Poll

Now, you will get the screen to edit the poll. Click on the ‘Ask a question’ section to enter your question. For instance, “How is this product working?” or “Should I buy this product?”. 

Change the options of your poll, and you are good to go. 

Proceed To Share

Now, you are ready to post the story on your Instagram feed and wait for the audience to react to it. 

Track The Feedback

Monitor the poll results and enjoy a healthy interaction of your followers with your post. 

Adapt These Story-Poll Practices

Here are some of the things that you must always practice to make your Instagram polls perfect:

• Position the poll always on the top parts to let the people see and judge the post
• Be clear about your questions
• Add emojis to make it more interactive
• The story is live for just 24 hours, so you need to make it count
• You must prefer adding interactive images or video clips for a better illustration of the question

Creative Ideas for Polls in Instagram Stories

Now, you must have developed a clear impression of the best practices to follow in using polls in Instagram stories and the ideas for using them efficiently.

Therefore, it is reasonable to reflect on some of the creative ideas that brands use for better engagement and reach of their brand through polls on Instagram stories.

Interesting  Read: Instagram Engagement: Everything You Need to Know

 A closer reflection on the practical examples of the use of polls on Instagram stories can enhance your brand’s engagement. 

Don’t Attempt to Sell

Do not focus on selling in the polls you place on your Instagram stories. It is reasonable for a brand to focus on selling. On the other hand, going overboard with your selling messages on polls in Instagram stories could backfire in certain cases. So, try to show the customers what your products can do for them. 

Show Your Followers What You Believe In

Social responsibility is one of the prominent traits of the modern customer. Therefore, brands should try to capitalize on this factor for enhancing their polls in Instagram stories. 

The beliefs of a brand and its social or political stance are critical factors that can spell the difference between customers engaging with the concerned brand or boycotting it. 

Fact: In fact, 64% of consumers all over the world consider a brand’s beliefs while shopping.

Inform and Engage Followers with Quizzes

Customer engagement through quizzes on polls in Instagram stories is also another creative way for boosting the reach of brands.

 The most favorable aspect is that you can create a quiz on almost any topic or niche. Even a poll asking customers how they are feeling about the day could liven up their feelings. 

Quizzes could be more than tools for education or information while focusing on customer engagement. 

Focus on the Needs of Your Followers

Most of the brands are too busy showing their products to customers and helping them in every possible way. However, for a change, try asking the customer what they need! And, polls in Instagram stories are undoubtedly reliable instruments for doing the same.

For example, asking customers about the features they want in a new product can foster smarter decisions in product development. 

Similarly, a confectionery brand could ask followers to pick from two flavors of a new candy. Most important of all, this practice of using polls in Instagram stories for enquiring about customer’s needs provides a comprehensive advantage over conventional, time-consuming market research techniques such as email surveys.     

Conclusion

So, hop on and make your Instagram a promotion stage with the Story Poll feature. Make the best use out of it!