How to Use Facebook Live: The Ultimate Guide

Do you want to make sure that you are able to get more and more people to like your brand page on Facebook? Do you want to curate a special bond with them in the best way? Well, the amazing Facebook Live Video lets you do all of that for sure.

Complete Guide to Facebook Live

We already know that Facebook live videos are such a hit these days. It has managed to change the world of content development online for sure.

Did you know this? Facebook video posts have grown about 94% in the US alone.

So, there is simply not a single speck of doubt about the fact that Facebook Live is probably one of the best things that have ever happened to us on amazing social networking sites for sure.

We are going to talk about that in the best way so that you can have an idea right now.

Wouldn’t you want to use the amazing Facebook video in the best way? Well, we are going to help you out with that for sure.

Here is a fact for you: Facebook live generates more than 3000 years of watch time every single day.

Taking advantage of such a cool feature would actually be one of the best ideas that you ever have for sure. Facebook live can be the next best thing for the engagement that you have. So, this is something you might want to take care of in the best way.

Read More: 10 Facebook Live Tips to Follow Before, During & After Your Broadcast

Some Tips To Help You With Facebook Live Video

There is simply not a single speck of doubt that Facebook Live is probably one of the most amazing things for you right now. So, you would definitely want to use it in the best way, right?

Source

But how are you going to do that if you are a beginner with Facebook Live? Yes, do you need some help when it comes to managing the Facebook Live video feature without any difficulty or trouble? Well, all you need is us to help you out.

We have no doubt that Facebook Live is pretty easy and free of cost to use. So, any company, whether big or small will be able to get involved in the way that wants.

However, if you want to have some amazing results, then you need to know how to use it properly. Yes, you heard it absolutely right, people.

With Facebook Live, you need to be really careful because it is so important these days.

Did you know? The view count of the Facebook Live videos increased to about 2 billion viewers and that too last year. The number is still increasing for sure.

So, if you want to make sure that you are able to take advantage of the Facebook Live streaming feature in the best way, then there are some things that you definitely need to do for sure. We have some important tips which are going to be the best help that you need in the first place.

Promote Before Broadcasting

This is one of the most important tips that we have in line for you. If you want to make sure that you are having some great results with the amazing Facebook Live video of yours then you need to let people know.

If you don’t then why would they even know about the live videos of yours in the first place? Consistent promotion is something that will make sure that your videos are getting the views in the first place.

This is probably one of the most important tips that we can give to you right now so this is something that you always have to keep in mind.

Interesting Read: How to Repurpose your Facebook Live videos

Don’t Let Distraction Limit You

Though Facebook Live is something that is easy and provides more of a natural experience to the people, there is no doubt that you need to plan. There is no doubt that you need to make sure that you need to pay proper attention to it in the first place for sure.

So, you need to ensure that you cannot provide a bad impression to the people out there. This is especially the case because the Live video viewers of yours represent the brand that you have. That is another one of the most important tips that we have in line for you right here.

Source

Make Some Decisions About Formatting

Now the next thing that you need to worry about is the amazing format of the video that you are going to keep on Facebook Live in the best way.

When you are using this particular Facebook Live App on the iOS phone of yours, you need to decide between a vertical or a horizontal view in the best way.

That is something that would provide the viewers with the right view that you want them to have. So, this is probably another one of the things that you need to keep your minds on. We are here to tell you that you need to make sure that the formatting is amazing.

Choose The Right Time

When it comes to the videos, timing is pretty much everything for sure. And that is especially the case when we are talking about Facebook Live Videos. All you need is the right timing and you will be able to make an impression on the people that will last for a very long time for sure.

So, you need to find out the right time to post on Facebook and at which time you are going to host the video of yours. This is also a very important tip that we have for you here. You might want to choose a time when people are actually online and active on Facebook.

Offering Constant Context Can Help

Most people tend to just provide an introduction to the video on the beginning and then go on and on about the topic without actually looking back. While that is okay to do in a normal video the situation changes up a bit when you are trying to do a Facebook Live video.

There is no doubt that in a Live video on Facebook, the streamers will be able to join in at any time that they want to. So, the people who join after you have gone live will not have any idea if you just provide a short introduction to the topic without actually looking back in the whole video.

So keep on going back to the beginning of the topic and provide some context every now and then so that the people don’t get confused here.

Always be Responsive

This is another important thing that you definitely need to take care of when you are trying to do a proper and amazing Facebook Live video in the first place. There are live comments as well as reactions that you are going to see in these videos for sure.

You need to make sure that you are engaging with the viewers and customers that you have in the best way. After all, what is the point of being in a live video if you are not being able to interact with the audience that you have without any trouble or difficulty in the first place?

So, it is really important to be responsive so that you don’t miss out on anything at all.

Make Sure To Be Likable

Here is a Facebook Live tip which we think is definitely going to help you out for sure. In case you really want to make sure that you have a proper shot at connecting with people on Facebook Live, there is one thing that you have to do in order to have some results.

You need to be fun and interesting. The whole focus of the Facebook Live video is to make sure that you are able to form a bond with the people. So, you cannot just be obnoxious and not pay attention to them, right?

Choosing a boring topic to talk about can actually drive them away. Surely you don’t want that. So, be likable and everything will definitely be alright in the end for sure.

Use Promotion From Other Channels

Do you think that after you are don’t shooting the Live video you are all set? Your work is all done here? Well, that is definitely not the case here for sure. You need to make sure that you understand what we are trying to say here.

Most people think that the purpose of the live video is over after it has been shot properly. After all, live videos are meant to have a live audience right? And that can happen only once? You are wrong if you think like that.

Yes, you can use the live video even after you are done shooting for it in the best way. Yes, the Live video can be used in order to make sure that you are able to provide some knowledge to the people who need it. So, promoting your videos on other platforms would be the best idea ever.

Conclusion

So, these are some important tips that we had in mind in case you want to make the best use of Facebook live videos. Be sure to follow all these tips for the best results.